Skip to content

Knowvember: 33% Off 1st TWO subscriptions: SHOP NOW

Knowvember: 25% Off One-Time orders: SHOP NOW

Free delivery over £40*

Subscribe + Save 10%: Start Plan

🦠 Pre & Probiotics
🌱 Gut-friendly ingredients
💩 Hello pretty poops
🚫 No tummy-upsetting artificial nasties

WORK OUT HOW MUCH TO FEED YOUR PET

First things first, Who Are You Feeding?

DRY CAT FOOD
scrumbles wet dog food

WHAT'S YOUR CAT'S AGE AND WEIGHT?

AND WHERE DO THEY STAY?

WHAT'S YOUR DOG'S AGE AND WEIGHT?

AND How active is your dog?

Select The products(s) you'll serve them:

0 GRAMS PER DAY
0 GRAMS PER DAY

4 Ways Our Chicken Dry Dog Food Supports Gut Health

chicken dry dog food

Gut friendly probiotics

Good health starts inside for us and our pets. Good digestion (immune function and pretty poops) is linked to gut health. So we start with the gut. We make gut friendly recipes and we've squeezed in 1 BILLION live bacteria per KG into this recipe.

Chicken and rice!

Responsibly sourced chicken that’s highly digestible, lean and carries a lower carbon footprint than red meat alternatives.

Extra goodies

A careful balance of brown rice & oats for dietary fibre and optimal levels of omegas to help support a glossy, healthy coat. Plus added prebiotics.

Proper Ingredients

Made with natural ingredients, our recipes are formulated to exclude common allergens like soy, dairy, egg and red meat, with no added sugar, salt or artificial B.S.!

How we compare

Scrumbles vs Other Brands For Gut Health

We know there's lots of options to choose from, here's how we stack up...

*Comparisons are based on publicly available product information at the time of writing. Prices shown per kg. Ingredient percentages and formats may vary between brands and may not be directly comparable. Products selected are broadly comparable, though variations in format or life stage may affect comparison. Ownership shown for transparency only.

Product

Scrumbles Chicken Dry Dog Food 2kg

Lily's Kitchen Dry Dog Food Chicken and Duck 2.5kg

Forthglade Dry Dog Coldpressed Chicken 2kg

Harringtons Dry Adult Dog Food Rich in Chicken & Rice 1.7kg

Iams Vitality Senior & Active Dry Dog Food 2kg

Ownership

Scrumbles

Nestle

IK Partners (Private Equity)

IPN

Spectrum Brands

Ingredients

60% Chicken (28% Dehydrated Chicken, 26% Freshly Prepared Chicken, 4% Chicken Fat, 2% Chicken Stock), 20.3% Rice, 13.5% Oats, 2.5% Dried Alfalfa, 1.5% Salmon Oil, 0.7% Whole Linseed, 0.4% Dried Carrot, 0.1% Yeasts (source of prebiotic MOS), 0.1% Chicory Extract (source of Prebiotic FOS), 0.02% Dried Yucca Schidigera, Dried Spearmint.

Technological Additives: Gut Flora Stabilisers: Enterococcus Faecium 4b1707 (DSM 10663, NCIMB 10415, 1 x 10⁹cfu). Antioxidants: Natural Mixed Tocopherols

Protein: 33%, Fat Content: 14%, Fibre: 3%, Inorganic Matter: 7.5%, Calcium: 1.5%, Phosphorus: 1.0%, Omega 3: 0.5%, Omega 6: 2.5%, Calories: 372 kCal/100g

42% Chicken & Duck: Fresh Chicken (31%), Freshly Prepared Duck (8%), Chicken Liver (3%). Sweet Potatoes (29%), Whole Peas (6.5%), Whole Lentils, Pea Protein, Flaxseed, Egg, Potato Protein, Chicken Gravy, Minerals, Botanicals & Herbs* (1%), Salmon Oil, Prebiotics (Mannan Oligosaccharides 1.3g/kg, Fructooligosaccharides 0.8g/kg), Carrots, Apples, Joint Care Mix (Glucosamine 175mg/kg, Methylsulfonylmethane 175mg/kg, Chondroitin Sulphate 125mg/kg), Cranberries, Spinach. *Botanicals & Herbs: Alfalfa, Chickweed, Cleavers, Goldenrod, Nettles, Seaweed, Dandelion Root, Celery Seeds, Milk Thistle, Burdock Root, Marigold Flowers, Rosehips.

Analytical Constituents: Protein: 23.5%; Crude Fibres: 3%; Crude Oils and Fats: 1.2%; Crude Ash: 7%; Moisture: Not Stated; Omega (3 and/or 6): 1.2% and 1.8%; Calcium: 1.1%; Phosphorus: 0.8%

Chicken 32.5% (17.5% freshly prepared chicken, 15% dried ground chicken)*†, Dried Sweet Potato (28%)*†, Dried Peas*†, Poultry Fat*, Gelatin*, Dried Beet Pulp*†, Dried Fruit (2.3%: apples, pears, blueberries, cranberries)*, Salmon Oil (1%)*†, Brewer's Yeast*, Dried Botanicals (0.6%: Fennel, Nettle, Dandelion)*, Mannan-oligosaccharide*, Egg Powder*†, Chicory Extract (0.2%)*†, Dried Seaweed*, Camomile (0.2%)*, Flaxseed Oil (0.1%)*†, Glucosamine (300mg/kg), Chondroitin Sulphate (300mg/kg), Yucca Extract (0.02%)*. *Natural Ingredient † ingredients thermally pre-treated prior to cold pressing.

Analytical Constituents: Protein: 26%; Crude Fibres: 3%; Crude Oils and Fats: 12%; Crude Ash: 6.6%; Moisture: Not Stated; Omega (3 and/or 6): 0.45% and 1.9%; Calcium: Not Stated; Phosphorus: Not Stated

Chicken and Meat Meals 26% (Dried Chicken 6.5%*), Maize, Barley, Rice (14%), Freshly Prepared Chicken (4%), Poultry Fat, Beet Pulp, Linseed, Salmon Oil (1%), Minerals, Poultry Gravy (0.5%), Seaweed (0.1%), FOS (0.1%), Yucca Extract (0.01%)*6.5% dried Chicken, equivalent to 26g Chicken in every 100g kibble

Analytical Constituents: Protein: 21%; Crude Fibres: 2.5%; Crude Oils and Fats: 11%; Crude Ash: 8.5%; Moisture: Not Stated; Omega (3 and/or 6): Not Stated; Calcium: Not Stated; Phosphorus: Not Stated

Dried Chicken and Turkey 28% (including Chicken 17%), Barley, Maize, Fresh Chicken (10%), Pork Fat, Dried Beet Pulp 12.5%), Chicken Gravy, Minerals (including Sodium Hexametaphosphate 0.35%), Linseed, Fructooligosaccharides (0.2%), Brewer's Dried Yeast, Glucosamine from Animal Tissues (0.04%)

Analytical Constituents: Protein: 27%; Crude Fibres: 2.7%; Crude Oils and Fats: 12%; Crude Ash: 6.7%; Moisture: Not Stated; Omega (3 and/or 6): 0.2% and 1.2%; Calcium: 1.5%; Phosphorus: 1.1%

Price

£12.00 £6/kg

£25 £10/kg (Lilyskitchen.co.uk 15/1/26)

£16 £8/kg (forthglade.com 15/1/26)

£5.29 £3.11/kg (harringtonspetfood 15/1/26)

£7.30 £3.65/kg (Sainsburys 15/1/26)

Swipe left for more

What To Expect After Starting The Gut Life

happy dog

Weeks 1-2

New food, who dis? Your pooch's tummy is getting used to their new grub, so keep an eye on their poops as they settle in. A gradual switch is the way to go!

dog eating scrumbles grain free wet dog food

Weeks 3-9

Here's to happy tums! Good digestion (immune function and pretty poops) is linked to gut health. Our recipes contain added prebiotics or probiotics. Every dog is different, so keep an eye on how yours is getting on

dog bum with scrumbles probiotic dog food

Weeks 9+

Keep the good stuff coming! A balanced diet helps support your pooch's everyday health and wellbeing. Consistency is key, alongside plenty of fresh water, exercise and belly rubs.

FAQ's